A Daughter’s of the American Revolution (DAR) chapter in historic New Hanover County, North Carolina, the chapter is committed to patriotic community service, educational excellence, historic preservation, and has a rich heritage of promoting the DAR National Society’s objectives. The organization is a nonprofit, non-political women’s volunteer service organization dedicated to honoring the patriots of the American Revolutionary War and serving the local community.
Objective
The Wilmington Ladies Tea Walk Chapter of the National Society Daughters of the American Revolution (NSDAR) needed a revamped website to replace their outdated design. The new site had to adhere to strict state and national DAR branding guidelines while serving as both an informational hub for the public and a resource center for members.
Key objectives for this project included:
- Creating a modern website that adheres to DAR’s branding and design guidelines.
- Highlighting the chapter’s objectives and activities to engage the public.
- Providing clear calls to action for member enrollment.
- Including a gallery to showcase chapter events and history.
- Developing a password-protected “Members” sub-site with a secondary homepage, calendar, digital document library, and member roster.
- Ensuring the website is mobile-friendly, well-organized, and easy to navigate.
Solution
To meet the goals of the Wilmington Ladies Tea Walk Chapter, NSDAR, GM Web Services delivered:
- Compliance with DAR Guidelines: We carefully followed state and national DAR branding standards to ensure the site aligned with organizational requirements while maintaining a professional and appealing design.
- Public-Facing Features: The website highlights the chapter’s mission, objectives, and history, while including a gallery of chapter events to enhance engagement.
- Membership Recruitment: A clear and compelling call-to-action for member enrollment was prominently featured, encouraging new members to join the chapter.
- Password-Protected Members Area: A secure sub-site was developed exclusively for members, including:
- A secondary homepage for member-specific updates.
- An interactive calendar for events and meetings.
- A digital document library for easy access to chapter materials.
- A member roster to facilitate communication and collaboration.
- Responsive and User-Friendly Design: The site was built to be mobile-friendly and easy to navigate, ensuring a seamless experience for users on all devices.
The new website for the Wilmington Ladies Tea Walk Chapter of the NSDAR successfully reflects their mission and values while meeting the strict branding requirements of the DAR organization. The addition of a members-only area provides valuable resources and improves internal communication, while the public-facing sections enhance visibility and support for membership growth.
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