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Is Your Branding Sending the Right Message?
Imagine receiving a flyer for a luxury spa featuring calming blues and clean, minimalist fonts. Then, you visit their website, and it’s cluttered with mismatched colors and overly casual text. The disconnect could make you hesitate, questioning whether the spa’s services will match the high-end impression the flyer promised. [...]
Stop Losing Visitors: How to Turn 404 Pages into Opportunities
Stop Losing Visitors: How to Turn 404 Pages into Opportunities A 404-error page appears when a user tries to access a webpage that doesn’t exist. It's caused by broken links, removed content, or incorrect URLs. 404 pages often seem like dead ends, but they can actually keep users engaged [...]
Are You Responding to Reviews the Right Way?
Let’s be honest: online reviews can make or break a business. In fact, 93% of consumers say online reviews influence their purchasing decision. But here’s the catch: it’s not just about getting reviews—it’s about managing them the right way. How to Handle Reviews the Right Way Let’s say you [...]
Essentials for a Successful Real Estate Website
Essentials for a Successful Real Estate Website As a real estate professional, you know how crucial it is to make a great first impression. Did you know that 97% of homebuyers use the internet to search for homes? Your website isn’t just a digital brochure; it’s the front door [...]
What is Remarketing?
Remarketing is a digital marketing strategy designed to re-engage visitors who have previously interacted with your website or app but did not complete a desired action, such as making a purchase or filling out a form. By tracking these users with cookies, you can display targeted ads to them [...]
How Will Google’s 2024 Core Update Affect Your Website?
As Google updates its methods for ranking content, the March 2024 Core Update focuses on reducing low-quality, AI-generated content to enhance search results. At GM Web Services, we are committed to helping you navigate these changes effectively. Here’s what you need to know about the update and how it [...]
