How-To
Learn proven strategies, tools, and techniques to boost online visibility, engage your audience, and drive business growth. From SEO and social media to content creation and email campaigns, discover the keys to successful online promotion in our ‘How to Do Internet Marketing’ category
Are You Responding to Reviews the Right Way?
Let’s be honest: online reviews can make or break a business. In fact, 93% of consumers say online reviews influence their purchasing decision. But here’s the catch: it’s not just about getting reviews—it’s about managing them the right way. How to Handle Reviews the Right Way Let’s say you [...]
Essentials for a Successful Real Estate Website
Essentials for a Successful Real Estate Website As a real estate professional, you know how crucial it is to make a great first impression. Did you know that 97% of homebuyers use the internet to search for homes? Your website isn’t just a digital brochure; it’s the front door [...]
What is Remarketing?
Remarketing is a digital marketing strategy designed to re-engage visitors who have previously interacted with your website or app but did not complete a desired action, such as making a purchase or filling out a form. By tracking these users with cookies, you can display targeted ads to them [...]
How Will Google’s 2024 Core Update Affect Your Website?
As Google updates its methods for ranking content, the March 2024 Core Update focuses on reducing low-quality, AI-generated content to enhance search results. At GM Web Services, we are committed to helping you navigate these changes effectively. Here’s what you need to know about the update and how it [...]
10 Easy Ways to Keep Your Website Safe
After 25 years in the business, one thing remains clear: website security is always top of mind for our clients. Despite advancements in technology, the concern over keeping websites safe hasn't diminished. In fact, it's quite the opposite. With cyber threats becoming increasingly sophisticated, many website owners find themselves [...]
A Beginner’s Guide to Digital Advertising
Meet Martha, the owner of a boutique located in the heart of the city. For years, Martha has relied on traditional methods like word-of-mouth and foot traffic to attract customers to her store. However, with the growing influence of online shopping and competition from larger retailers, Martha is eager [...]
