Laptop and smartphone displaying website design for an electrical services company, highlighting residential and commercial offerings.

Shield Electric is a Wilmington, North Carolina-based, veteran-owned, electrical contractor offering residential and commercial services with a commitment to professionalism, safety, and high-quality work. Known for approachable service and attention to detail, Shield Electric brings a reliable and grounded presence to every project they take on.

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Shield Electric

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Colors

Muted mauve color with hex code #917284, suitable for website design backgrounds or accents.

Beige color swatch with hex code #f6efd1, useful for website design.

Light gray color swatch with hex code #e8e8e8, often used in website design for backgrounds or minimalist themes.

Fonts

Supporting Assets

Objective

Project Overview

Shield Electric partnered with GM Web Services to develop a brand-new website that would help establish their business online, showcase their services, and generate new leads. As a growing company, they needed a site that would inspire trust with potential clients and reflect their brand’s personality—rooted in dependability, craft, and a touch of retro flair.

Key Objectives:

The main goals of the project included:
Establishing a digital presence with a clean, well-branded website.
Clearly communicating their residential and commercial service offerings.
Building trust through an About page and informative content.
Incorporating strong calls to action and lead-generation forms.
Creating a visual identity that includes a retro-inspired logo and design elements.
Laying the groundwork for future content marketing via a blog.
Ensuring full responsiveness across all devices.

Solution

GM Web Services delivered a comprehensive solution that included:

Custom Logo & Branding Package
We designed a bold, retro-inspired logo and brand aesthetic that extends across the website, combining clean layout choices with nostalgic colors and fonts to create a distinctive, memorable visual identity.
Informative, Well-Structured Website
The site features a homepage, Residential and Commercial Services pages, About page, and a Blog, all designed to guide users toward taking action while building trust through clear, helpful content.
Lead-Generating Contact & Quote Forms
Prominent calls to action and strategically placed forms make it easy for potential clients to request service or reach out for more information.
Graphic Design & Custom Elements
Custom graphics and icons reinforce the retro tone and help differentiate Shield Electric in a competitive service market.
Responsive Design
The site was built to perform beautifully on all screen sizes, ensuring a smooth user experience across desktop, tablet, and mobile devices.

The new website for Shield Electric establishes a strong, confident brand presence with a visual style that’s both clean and uniquely retro. With strategic content layout, clear service pages, and strong calls to action, the site is positioned to attract and convert new customers while setting the foundation for long-term growth.

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Elevate Your Digital Marketing with GM Web Services

Choose GM Web Services as your partner in unlocking the full potential of your business's digital marketing. With a 25 year proven track record, we have crafted and launched thousands of websites using a transparent, interactive, and client-centric approach. Our commitment to you begins with open lines of communication and culminates in exceeding your expectations.

Backed by a dynamic team of content creators, graphic designers, social media managers, and skilled developers, we are dedicated to delivering digital solutions tailored precisely to your business needs. Our comprehensive range of services covers every aspect of digital transformation. From creating stunning websites and seamless hosting to curating compelling content optimized for search engines.

Allow us to handle your companies digital needs whether website design and development, WordPress management, e-commerce site design, or website hosting. GM Web Services can partner with your business to navigate the intricacies of social media management, Google business optimization, as well as handle your copywriting and blog post needs. Trust our creative process for graphic and logo design to keep your company on brand.

We ensure your online presence shines brightly. Seamlessly integrating automation across platforms, we empower your business to thrive in the digital age.

At GM Web Services, we are primed to transform the web into a powerful tool that drives your business success.

Our Customer Reviews

      EXCELLENT  
   Based on 51 reviews 
    
 
 
 
   
 
 
       Posted on Google  
   
   Alex Ducate 
 
 
 
 Trustindex verifies that the original source of the review is Google. GM Web Services handled our logo, brand guide, and website for Sandbar Laundry Co., and I couldn't be happier with how it all came together.

Laura designed our site, and she nailed it. It's clean, easy to navigate, and actually feels like our brand. Gary was great to work with from start to finish. He was responsive, patient with all of my notes, and turned changes around fast, including adding a whole new commercial page the same day I asked for it. When my travel schedule changed, he still got the site live first thing the next morning.

If you're a small business looking for a local team that does quality work and actually listens, I'd recommend GM Web Services. Thank you, Gary and Laura!
  
 
      Posted on Google  
   
   Barry Poole 
 
 
 
 Trustindex verifies that the original source of the review is Google. I am writing to share our review and express our appreciation for the excellent work GM Web Services has done with the marketing for our new development.

GM Web Services have been instrumental in updating our website, generating new leads, and successfully setting up and maintaining our social media accounts. Throughout our time working together, their team has been incredibly quick to respond and has offered a great range of services that continue to expand. Most importantly, they really listened to our specific requirements and matched our market needs perfectly.

Thank you for your continued support and outstanding service. We look forward to a long relationship and would highly recommend their services.
  
 
      Posted on Google  
   
   nina cartwright 
 
 
 
 Trustindex verifies that the original source of the review is Google. Excellent work these folks do!
  
 
      Posted on Google  
   
   Maryah Smith 
 
 
 
 Trustindex verifies that the original source of the review is Google. Gary and his staff has successfully been taking care of our business at Flava’s and Provision Company for the last 10 years!
His attention to detail and education in web design and marketing, has allowed us great growth as a company. He has educated us so it’s been very beneficial to our ability to grow as managers as well.
Thank you Gary for a decade of support! We appreciate GM Web Services so much!
  
 
      Posted on Google  
   
   Jay LaNunziata 
 
 
 
 Trustindex verifies that the original source of the review is Google. Working with GM Web Services has been a great experience. They were so knowledgeable, quick, and helped brainstorm possibilities for our transition to a new site. On the other side of the build, they have provided extremely fast support every time we have had a need - usually within minutes of a problem being identified. I heartily recommend them to anyone who needs a web developer or host.
  
 
      Posted on Google  
   
   Aidan Hackmeyer 
 
 
 
 Trustindex verifies that the original source of the review is Google. Working with Gary and his team has been an excellent experience. Gary responded to our inquiries very quickly, made necessary changes to our website right after we requested them, and was super knowledgeable and helpful when I had questions. Highly recommend working with him and GM Web Services!
  
 
      Posted on Google  
   
   Albert Frankeny 
 
 
 
 Trustindex verifies that the original source of the review is Google. Working with GM Web Services was a great experience. Gary is very hands-on, responsive, and easy to work with. He collaborated with us throughout the entire process, made revisions quickly, and helped turn our vision into a clean, professional website.

If you’re a small business looking for someone reliable who takes pride in getting it right, I highly recommend GM Web Services.
  
 
      Posted on Google  
   
   Erin Becker 
 
 
 
 Trustindex verifies that the original source of the review is Google. They've been a great help to us! We're thankful for their expertise in helping us build and launch our new website.
  
 
      Posted on Google  
   
   Kim Nussbaum 
 
 
 
 Trustindex verifies that the original source of the review is Google. As chairman of Helluva Taco Fest at PK, I can't say enough about the work Gary Cane and his team at GM Webworks produced for us.  From the initial consultation I was sold on the fact this team could deliver beyond our expectations.  The website and social media produced clearly met our needs and the entire team is a pleasure to work with.