Archer Read Woodworking is a Wilmington-area woodworking business serving coastal North Carolina. Led by owner and woodworker Stan Archer, the business focuses on custom cabinetry and millwork tailored to each project. With over two decades of experience, their work includes kitchens, bathrooms, built-ins, offices, libraries, and specialty pieces designed for both function and craftsmanship.
Objective
Overview:
Archer Read Woodworking needed a redesigned website that better reflected the quality of their work and clearly communicated their services. Their previous site did not fully showcase their craftsmanship or provide a strong, professional first impression. GM Web Services was brought in to redesign the website, support the brand visually, and provide reliable hosting.
Key Objective:
- Create a clean, professional website that reflects the quality of their work
- Better showcase completed projects and craftsmanship
- Clearly communicate services and areas of expertise
- Improve overall usability and navigation
- Ensure reliable performance through secure hosting
- Enhance the visual presentation with custom graphic design
Solution
To support Archer Read Woodworking’s goals, GM Web Services delivered:
- A full website redesign with a clean, straightforward layout focused on showcasing their work and services
- Improved page structure and navigation to make it easier for visitors to understand offerings and explore projects
- Custom graphic design elements to elevate the overall look and create a more cohesive brand presence
- Reliable website hosting to ensure consistent performance, security, and uptime
Colors
Fonts
Sample Pages & Assets
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